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Definition
First of all, in order to understand this issue, we will have to talk about the definition, which indicates a clear direction about this topic, the simplest definition is the following: "Consumer behavior indicates the way in which people take decisions, the dependencies of many factors such as economic, political, environmental, change of habits, mega trends, among others. "
You have done a good work, in your conceptual map I understand each different types of customer behaviors, depending on their characteristics and how do they manage information of products and information about the market. What I understand is that companies need to be capable and achievable of that strategic face of each consumer behaviors.
ResponderBorrarIt's important to analyze the different types of customer behaviors so companies know what kind of strategy the will use to approach to each type of customer. It would be very interesting to see if these type of customers behaviors could change in the future thanks to the development of better technologies.
ResponderBorrarIt is very interesting and important to understand this kind of information since every company should understand as much as possible about their customers. Have this concepts changed lately because of technology and trends?
ResponderBorrarNowadays companies are focusing the "driver" type of consumer and not often looking towards the "amiable" type, I think that they could do some work in order to open up a new way of shopping for them, the only problem is how to do so. Emilio Gutiérrez A01372829
ResponderBorrarWell this is a controversial topic that I found very interesting because it is indispensable for new business that want to introduce some proposal to the market and to succeed need to generate the been of that to the customer, do you think that pymes can use this strategies to succeed?
ResponderBorrarHi Monica, I found really interesting your information about the clients, do you know if there are specific profiles of clients for each industry?
ResponderBorrarHi Monica, As you explain, customers are different and most of them when you are trying to sell them something it's very hard because most of them never listen, your information will help me a lot to identify my customers. Good job!
ResponderBorrar